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Metaverse and Fashion Designing: Can They Grow Together?

by Jatinder Singh - 29 Aug 2022, Monday 264 Views Like (0)
Metaverse and Fashion Designing: Can They Grow Together?

The metaverse is evolving rapidly. Its benefits to various industries have become significant. For example, the education metaverse is booming. With many sectors leveraging the power of the metaverse, the fashion industry is not an exception!

In this post, you will read about the effectiveness of the metaverse on various elements of fashion design, such as marketing, education, etc.


But how does the metaverse really work?

You may have heard about many technological concepts which even writers use for books or stories. The metaverse is the term that a novelist first coined, and then with a lot of research and implementation, it came into existence. The word metaverse is the combination of two terms meta and verse. Meta means beyond, and verse is the short term for the universe. Therefore, the term metaverse means 'beyond universe'.

Moreover, the metaverse really proves it to be beyond the limitations. It brings reality closer and enhances the experience. In addition, many industries leverage the power of the metaverse. For example, metaverse education, business or employee training, shopping, entertainment, and many more tasks can be performed in the metaverse. Moreover, industries like manufacturing and fashion design also make the best use of metaverse features.

Fashion designing and the metaverse: What is the scope?

Fashion is a concept. In addition, nowadays, it is not only limited to celebrities, but every young and old soul utilizes and experiments with fashion. Thus fashion designing becomes one of the essential areas. Though this industry requires a lot of creativity, it is not the only criteria.

Why?

Newly, fashion designer Scarlet Yang created a fabric that can change its texture with changes in temperature and weather conditions.

Yes, you heard that right!

The question comes as to how people could feel this!

Metaverse made it possible. In the metaverse, people could see and feel it as if it were real.

Therefore, when technology supports creativity, wonders happen. Fashion design has been adapting to many tech advances, and the metaverse is one of them. From established brand owners to students, many can leverage the potential of the metaverse.

Let us understand a few significant benefits.


Metaverse showrooms

E-commerce is in a boom. Many people buy clothes, food items, and even groceries. However, there are many people who still prefer going to the store and shopping physically.

Why?

It is because of the experience. For example, in an online store, you will find plenty of choices and options for apparel. So if you want to buy a t-shirt, you will have hundreds or thousands of options. Even if you like one piece, you won't know how good it looks on you! Therefore, you will not get an actual experience of trying and shopping. 

However, the metaverse has the solution for this. Fashion designers can have their metaverse showrooms where you or your avatar will be able to try and buy clothes. Therefore, it will enhance the shopping experience.


Metaverse influencers can be a new trend.

Have you ever bought something because one of your favorite actors promoted that product?

Well, influencer marketing is no more limited to just celebrities, but there are influencers! They have their social media account via which they influence, educate or entertain people. Many fashion brands make use of influencer marketing for niche reach.

But how would metaverse help it?

Well, it has already started! You can check out for Instagram of Lil Miquela. She is a metaverse-created robot and appears to be so real that many people may not even know that she is not a human being.

Fashion designers can make use of this metaverse feature and make effective marketing of their brands.


Training in Metaverse

Education in the metaverse has seen a massive response from various streams. Even fashion designing in the metaverse is being taught.

What will be there in the training of a metaverse fashion designer?

As you already know, the metaverse brings real and virtual worlds closer. Rather it creates a realistic world that relates more to the actual world. This is exactly what a metaverse fashion designer has to know about. Moreover, it will combine the knowledge of fashion and metaverse together.

What should a metaverse fashion designer understand or excel in?

  • In-depth knowledge of fashion designing
  • Challenges while taking fashion into the metaverse
  • Blend of fashion designing and metaverse
  • How does metaverse work for fashion?
  • Significance of avatars in fashion designing
  • Elements of the digital fashion

Role of Edverse in Metaverse establishment

Edverse is the educational metaverse platform that offers a smooth and scalable metaverse experience in education. It benefits students, educators, creators, and promoters in the education metaverse. Edverse is the combination of a robust metaverse environment, advanced tools and technologies, NFTs, assessment modules, and much more.

Conclusion

  • According to PR New Wire, the metaverse in the fashion market will be USD 6.61 billion by 2026.

Metaverse investment guide can take the fashion industry to the next level. Having trained and skilled metaverse fashion designers can soon be a trend.