For many, that was the world before Google and its mission to "organize the world's information and make it universally accessible and useful." But for the 48% of the world's population that is not yet connected to the internet, that is still the world. Until now.
One of the most beautiful projects that I have seen in recent years is called My Line and it is basically a way of offering access to Google Assistant and the Google search engine (and therefore to all the information that is online) to those who They do not have an internet connection through a landline number that anyone can call from a landline or mobile phone, even from an “arrow” type cell phone as we say in Colombia.
Once connected, the user can make the query verbally and the Google system will search for the information and respond to it in the same way. Here is the promotional video for My Line, so you can see how it works and realize the potential it has.
The system, which has been launched in Colombia a little more than a month ago and is still in beta, has already received more than 35,000 calls and little by little it becomes a bridge of information and inclusion for those Colombians who until now had not been able to access the power that information and technology offer.
If you want to try it, you just have to dial (031) 600 0913 and interact with Google Assistant, in Spanish, using your voice in a native way. However, try to speak as clearly as possible.
Bravo Cainkade! Bravo Google! This is the type of project that closes the gaps in digital illiteracy and creates bridges to bring knowledge to all corners of the planet.