Many people know about Supreme, but hardly know why it is so popular. You can find Supreme products everywhere, most of which are fake. This is a fairly recent brand that has been highly successful worldwide. So much so, Supreme accessories sell on the grey market for astronomical sums.
Supreme follows a grassroots marketing campaign. They let their products speak for themselves. The positive word of mouth of their products helps market their wares. Supreme doesn’t believe in marketing stunts or large advertisement budgets.
Supreme launches co-branded products from leading designers and brands to give you unique products. Supreme has collaborated with the likes of The North Face, Levi’s, Louis Vuitton, and even various artists, musicians, and other celebrities.
Every Saturday at 11 am sharp (EST), Supreme launches new products online and in their select few physical stores. People line up for hours before this time to get the latest Supreme products. Due to the limited release, Supreme products sell for crazy sums on the grey market. Those who want to Buy Supreme Accessories Online either do so at this specific time or have to buy from the grey market as most of the stocks sell out in minutes.
Supreme sticks to one goal- launch products that appeal to the target audience. This could be anything- shirts, pants, winter wear, accessories, bags, shoes, and so on. They do not follow the unwritten rule every fashion brand stands by-they do not have any particular niche. Supreme releases products that appeal to their audience, even if that means collaborating with anyone specific to that niche.
Supreme doesn’t believe in selling in bulk, they release products with a limited inventory. This drives up demand, especially when the products are newly launched.
Supreme products are some of the most faked because they are so rare. We aren’t talking about cheap fakes which misspell the brand name, these are sophisticated fakes that try to copy every small detail of the product. No matter how much detailed the fakes are, they cannot replace true Supreme products. Here are some ways you can spot fake Supreme products-
The Supreme logo has a unique rich red color that fakes cannot match. At first, the garment may look authentic, but when you compare a fake Supreme logo with an authentic one, you know you have been scammed. The next time you go shopping, check this image-
What you should also see is the proportions of the Supreme label inside the garment. The logo should be straight and neatly written in the right proportions. If it is not so, you are being cheated. Also, the ‘Made In’ logo should come to the level of the ‘e’-anything higher and lower is considered fake.
To differentiate itself from the rest, Supreme uses unique flat drawstrings. If the drawstrings on that hoodie you saw are round, you are looking at a fake.
If you are looking to buy a Supreme T-shirt or any Supreme garment with a print, check the quality of the print to know its authenticity. Sometimes, the print is purposefully pixelated or blurred. Do a quick image search to see if the design matches with original Supreme garments.
If you come across Supreme products with heavily discounted prices, stay away. Supreme sells its products at a premium, their quality and reliability reflect this. If the prices are too good to be true, you are looking at a fake.
Sum Up
Due to Supreme’s immense brand reputation and its low volume of sales, getting hold of a genuine Supreme product is not that simple. There are very few websites that sell genuine Supreme products, whether it is this Best Online sneaker Store or otherwise. Ensure you buy your Supreme products only from a trusted website.
